Auto Show

Written By Mediaspace

B2E partnered with BMW and Buick/GMC to deliver 12 auto shows in a three-month span, providing consistent brand representation across show-floor displays, test-drive tracks, and full setup/strike operations. Each show deployed 6–20+ trained Product Specialists and Brand Ambassadors, supported by comprehensive in-person and virtual training for message accuracy. B2E managed vehicle logistics, staffing, and on-site operations in every market, utilizing a mix of local and national teams to ensure seamless execution for each brand.

Results

  • 12 Auto Shows Across 3 OEM Brands

  • 175,000+ consumer interactions across displays and test tracks

Results

  • I&D Operations / Show-Floor Oversight

  • Product Training & Knowledge Sessions

  • Vehicle Displays & Consumer Interaction Mgmt

  • Brand Messaging / Feature Education

  • National Tour Routing / Travel Logistics

  • Presentation Standards / Brand Experience Control

  • Workforce Scheduling, Credentialing & Compliance

Mediaspace https://mediaspace.co
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